Eyeblaster combines the best existing technologies with our own proprietary software and methodologies to provide maximum ad performance with minimum impact on the user experience.
With Eyeblaster, you can:
- Increase your successful ad plays
- Maximize publisher inventory
Polite Download
All ad content is loaded to a user's machine after the web page has loaded, so site performance is unaffected. (Publishers may also turn this feature off and load content immediately to increase ad plays.)
Bandwidth Detection
Eyeblaster can automatically select the appropriate ad for the user's connection speed
Ad Targeting
Targeting by browser, operating system, screen resolution and more can make your ad even more effective. Geotargeting is available through the site's ad server.
Frequency Caps
May be set either on the agency-side or publisher-side to improve campaign effectiveness and reduce negative impact on users.
File Compression
Using a combination of technologies, Eyeblaster enables file compression of 30-50% over competing methods, resulting in far more successful ad plays.