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Rich media growing faster than search


Rich media is set to overtake paid search as the largest growing area of online advertising, according
to a new US report by eMarketer.

Learn more
about how rich media is growing!

 



IBM National Geographic


Agency: Neo@Ogilvy, UK
Creative: Ogilvy, UK
Format: Expandable banner
View demo

"IBM sought a playful, interactive creative to demonstrate how they are helping the National Geographic Society to gather the world’s largest voluntary collection of DNA samples to trace our ancestors’ migratory routes. By engaging users with a 'stretchy' globe, the banner illustrates the different steps in human development. Eyeblaster provided a great platform to host in-depth content on The Genographic Project within the banner and ensured a smooth interaction for the user."
Vanessa Kinnafick, Account Manager, Neo@Ogilvy
 

Other recent examples of great Eyeblaster ads


Easlink Q3 Residential


Agency: Modern Media, US
Creative: Modern Media, US
Format: Syncronised ad
View demo

Toyota Auris


Agency: Adtiviti, Spain
Creative: Medialabs, Spain
Format: Expandable banner
View demo

Nissan QASHQAI


Agency: OMD, France
Creative: Duke, France
Format: Expandable banner
View demo
 
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Toshiba


Agency: Yahoo! Europe
Creative: Saatchi Interactive, UK
Format: Expandable banner
View demo
Western Australia Tourism
Agency: Soap, Australia
Creative: Netx, Australia
Format: Expandable banner
View demo

UPI


Agency: Mediaedge:cia, Germany
Creative: Mediaedge:cia, Germany
Format: Expandable banner
View demo
 

Click here for a full Showcase archive of 2004-2006
Click to see all of our ad formats, features, video, etc

Welcome new publishers, agencies and advertisers


By Rolanda Beckett, Account Manager, Publisher, US

On behalf of the account management department and the entire Eyeblaster global family, we would like to take this opportunity to welcome the new publishers, agencies and advertisers that have recently joined our long list of clients. We are pleased and honored you have chosen to work with us.

As part of our network you have access to our many excellent services to manage your campaigns from beginning to end and even after campaigns have ended. Our breadth of services include ad serving, rich media ads, search bid management technology, and more.

We thank you again for your valued business and we look forward to working with you in the future. For more information about your campaigns or any of our services, please contact your dedicated Account Manager in your corner of the globe or email us at support@eyeblaster.com.

Reporting accuracy is our priority


Interaction rate (IR) is a key measurement you use to determine the effectiveness of your ad campaigns.

How Eyeblaster reports interaction rates
We take great care to provide you accurate data. The interaction rates in your Eyeblaster reports are calculated using only user initiated positive interactions. We make sure to count the ‘real interactions’ and we do not try to inflate and distort these metrics.

Types of interactions
User initiated positive interaction - an interaction that starts by the user indicating that they would like to engage with an ad (e.g., press play on a video) – COUNTED BY EYEBLASTER
Auto-initiated interaction - an interaction that starts automatically (e.g. an ad expanding automatically)
Negative interaction – an interaction that indicates a user is not interested in an ad (e.g., pressing a close button)

Accuracy is our priority!


  Source: Eyeblaster Internal Data

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